Portfolio / 2025Operations & Strategy

Amazon & E-commerce Operations Lead

Ghulam

M.

I oversee structured FBA and FBM operations across US and international marketplaces. Focused on systems, margin control, and operational stability at scale.

5+Years Active
US & IntlMarketplaces
Ghulam M. - Amazon & E-commerce Operations Lead
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2025 Operational Performance

FBM

4 Accounts

$2,190,279.46

119,231+ units sold

FBA

2 Accounts

$1,095,333.58

103,481 units sold

Total Performance

$3,285,613.04+

222,712+ units sold

Amazon Seller Central dashboard
Order management system
Marketplace analytics
Financial reporting

Revenue Performance

$7.09M

Total revenue across 2023 - 2025

2023

$652K

Foundation Year

2024+346%

$2.91M

Scale-Up Year

2025+21%

$3.53M

Peak Performance

Monthly Breakdown
2023
2024
2025
Account 01US Marketplace

FBM Growth
Infrastructure

Units Sold 2025

80,816Units

Peak Month

$472,375

Feedback Growth

500+Feedbacks

Built from scratch. Scaled through structured reinvestment, disciplined purchasing, and inventory control. Grew through FBM wholesale, arbitrage, wholesale clubs, and B2B sales channels.

Operational Systems

  • Advanced inventory evaluation standards
  • Structured restock forecasting on growth SKUs
  • Controlled purchasing tied to turnover period
  • Multi-model FBM deployment
  • Continuous reinvestment strategy
Sales Dashboard Snapshot

Sales Dashboard Snapshot

Disbursement Verification

Disbursement Verification

Account 02US Marketplace

Structured FBM
Scale

Performance Snapshot

3-Year Revenue

$1,540,071.86

2025 Peak Month

$106,054.14

2024 Breakout Month

$111,165.97

Started at low-volume monthly figures in 2023. Scaled into consistent five-figure months through structured reinvestment and operational stabilization. Transitioned from volatility to sustained revenue blocks.

2023

Early-stage volatility

Sub-20K months

2024

Breakout scaling phase

Multiple 50K-100K months

2025

Stabilized revenue bands

Consistent 50K-100K range

Sales Performance Dashboard

Sales Performance Dashboard

Disbursement Summary

Disbursement Summary

Account 03US Marketplace

Volatility Managed
Through Structure

Performance Snapshot

3-Year Revenue

$1,463,235.18

2023 Peak Month

$94,097.99

2024 Peak Month

$115,166.41

Demonstrated strong revenue spikes in early phases. Managed through volatility, seasonal dips, and recovery cycles. Focused on stabilizing inventory flow and protecting margin during inconsistent demand periods.

2023

Rapid growth with high peaks

Strong 90K+ months

Early 2024

Revenue dip phase

Operational correction period

Late 2024

Recovery and breakout month

115K peak

2025

Demand fluctuation management

Stabilization efforts

Sales Performance Dashboard

Sales Performance Dashboard

Disbursement Summary

Disbursement Summary

Account 04US Marketplace

FBA Inventory Timing
and Scale Control

Performance Snapshot

3-Year Revenue

$962,450.99

2025 Peak Month

$62,663.64

2024 Peak Month

$56,620.62

Scaled through controlled FBA replenishment cycles. Managed stock flow, restock timing, and capital allocation to support growth without overextending inventory exposure. Balanced growth with turnover discipline.

2023

Gradual build phase

Revenue climbing toward 40K months

Early 2024

Inventory disruption period

Temporary revenue dip

Late 2024

Recovery and 56K breakout

Restock timing optimized

2025

Structured scaling

Multiple 50K-60K months

FBA Sales Dashboard

FBA Sales Dashboard

Settlement / Disbursement Summary

Settlement / Disbursement Summary

Account 05 / FBA US

3-Year Revenue Total

$1,370,536

2024 Launch Peak

$325,397

2025 Q4 Months

$163K / $156K

This Is Only A Fraction.

The accounts shown represent a small portion of the broader multi-account operations I have led.

My experience spans multi-million-dollar revenue environments, infrastructure design, financial oversight, and operational control across complex Amazon ecosystems.

Custom Operational
Systems

Dashboards. Internal Tools. Revenue Infrastructure.

Designed and implemented internal dashboards and operational control systems for multi-account Amazon environments.

Built to centralize revenue visibility, capital flow monitoring, purchasing discipline, and performance diagnostics at scale.

  • Multi-account performance visibility
  • Capital and payout oversight
  • Purchase order control systems
  • SKU-level monitoring frameworks
  • Internal financial tracking tools
Revenue Dashboard

Revenue Dashboard

PO Management System

PO Management System

Performance Analytics Panel

Performance Analytics Panel

Internal Operations System

Internal Operations
P&L Dashboard

Designed as a real-time internal control panel to monitor revenue, expenses, and capital flow across active operations.

Built for execution. Not retrospective reporting.

  • Real-time revenue tracking
  • Daily and custom date range filtering
  • Expense monitoring
  • Net profit visibility
  • Capital exposure overview
  • Account-level performance comparison

Built for getting things done, not just visualizing data.

Operations P&L Dashboard View

Operations P&L Dashboard View

Date Range Financial Summary

Date Range Financial Summary

Internal Infrastructure Systems

Capital Deployment &
PO Control System

Designed to manage purchase orders, capital allocation, and inventory investment across active operations.

Built to prevent overexposure and maintain turnover discipline.

  • Purchase order lifecycle tracking
  • SKU-level investment visibility
  • Planned vs actual capital deployment
  • Turnover period monitoring
  • Inventory funding oversight
PO & Investment Dashboard View

PO & Investment Dashboard View

Multi-Account
Payout Intelligence Board

Centralized payout and disbursement monitoring system across multiple Amazon accounts.

Built to track cash flow and reconcile revenue movement in real time.

  • Cross-account payout tracking
  • Settlement reconciliation
  • Cash flow visibility
  • Account-level comparison
  • Aggregated disbursement reporting
Payout Management Dashboard View

Payout Management Dashboard View

Internal Operations Infrastructure

Warehouse & FBA Deployment System

Shipment Control. Inventory Flow. Execution Layer.

Designed as an internal execution system to manage warehouse operations and FBA shipment deployment with precision.

Not a generic warehouse tool. Built specifically for Amazon inventory flow, restock timing, and shipment accuracy under active revenue conditions.

  • FBA shipment creation workflow management
  • Box-level tracking and labeling control
  • Inventory allocation by SKU
  • Warehouse-to-FBA deployment visibility
  • Restock timing coordination
  • Multi-shipment oversight

Built for operators moving inventory at scale.

Warehouse Overview Panel

Warehouse Overview Panel

Shipment Creation Interface

Shipment Creation Interface

Inventory Allocation View

Inventory Allocation View

Labeling & Tracking Console

Labeling & Tracking Console

Operational Intelligence Layer

Data Analytics &

Performance Auditing

Revenue Diagnostics. Risk Detection. Margin Protection.

Structured performance analysis and operational auditing across active Amazon accounts.

Focused on identifying volatility drivers, profit leakage, capital exposure, and operational blind spots before they impact scale.

Revenue volatility analysisSKU-level profitability diagnosticsInventory risk detectionSettlement and payout validationMargin leakage identificationRestock timing evaluationCapital efficiency review

Scale without diagnostics creates hidden risk.

Warehouse Expansion Analysis

Strategic Logistics & Profit Optimization Simulation

Designed and built a logistics simulation system to evaluate optimal warehouse expansion locations across the US.

The system models shipping spend, projected profit, unit volume, label cost, and profit per order under different expansion scenarios.

It allows leadership to simulate adding new warehouse hubs and instantly evaluate operational and financial impact.

  • Current single-hub performance baseline (California)
  • Expansion simulation for FL, TX, NY, IL, AZ
  • Live recalculation of shipping and profitability
  • Geographic distribution mapping by warehouse
  • State-level package density visualization
  • Profit impact comparison per hub

Turn logistics decisions into measurable financial outcomes.

Warehouse Expansion Analysis Dashboard

Strategic Forecasting

Analysis & Projections

Performance Modeling & Growth Strategy

I build forward-looking revenue and performance projections based on historical data, operational patterns, seasonality, and capital velocity.

These projections help brands understand what is realistically achievable in the next growth cycle and what operational adjustments are required to reach it.

  • Revenue projection modeling
  • Seasonal performance forecasting
  • SKU growth potential analysis
  • Capital deployment optimization
  • Profit margin sensitivity modeling
  • Risk-adjusted expansion planning

Beyond forecasting, I provide actionable growth pathways:

  • Listing optimization & SEO restructuring
  • PPC efficiency and scaling strategy
  • Cost reduction & margin improvement
  • Inventory planning & turnover control
  • Operational bottleneck elimination

Forecast the outcome. Then engineer the path to it.

Revenue Projection Model

Revenue Projection Model

Strategic Optimization Roadmap

Strategic Optimization Roadmap

Control & Risk Management

Operational & Financial Auditing

Revenue Protection. Structural Oversight. Accountability.

I conduct structured audits across financial systems, inventory flow, and internal operations to identify risk, inefficiencies, and margin leakage before they scale into larger problems.

Auditing is not reactive. It is preventative infrastructure.

  • Financial performance auditing
  • Settlement and payout verification
  • Internal expense review
  • Inventory reconciliation & exposure detection
  • SKU-level profitability validation
  • Staff process auditing & accountability review
  • Operational workflow risk assessment

Revenue growth means nothing without control.

Financial Audit Report View

Financial Audit Report View

Inventory & Operational Review Panel

Inventory & Operational Review Panel

Amazon Operations Lead

Revenue Is Visible.Structure Is Invisible.

I build the layer that holds scale together.

Closing

Thank You For Reviewing My Portfolio

My name is GM (Ghulam Muhammad), a Computer Science graduate with minors in Accounting. I have always been driven by numbers and building systems.

If we work together, I believe we can create something structured, disciplined, and impactful.

Feel free to reach out if you would like to work with me and my team.